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Amazon Leads the Way AGAIN – Initiates its One Day Shipping Program

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Back in April, Amazon announced that it was investing almost $1 Billion to cut their Prime Delivery commitment from two days to one day.  Well, here we are at the beginning of June and Amazon has just announced that the new one-day delivery program officially kicked off Monday, June 10th.  How’s that for a quick implementation plan!

This new one day delivery program will provide a whole host of incredible benefits for Amazon’s on-line customers including, committing to deliver approximately 10 Million different products as part of this new delivery service.  To put this into perspective, Wal-Mart recently announced they too were going to reduce their two day delivery schedule to one day and their program would cover approximately 220,000 items. Not too shabby of course for Wal-Mart but it’s only 20% of Amazon’s product selections.

Amazon also announced that this new one day delivery program will be available “coast to coast,” with no minimum purchase required. In Wal-Mart’s announcement they stated their one day delivery service would cover approximately 75% of the United States this year.  But in reality it remains to be seen just exactly how much of the U.S. population will actually be served by these giant retailers with these new one day delivery programs.

Amazon’s announcement also stated that some of their “most popular items range from books, beauty and baby wipes to devices, dish detergent and doggie bags.”  Amazon also stated that they will “keep adding more selection and expanding our delivery areas to ensure Prime members get their products faster than ever.”

As we all know, for years Amazon has been the leader in setting the bar for online shopping.  Other major online retailers have been continually playing catch up and it looks that will continue to be the case for the future.

So, where does Amazon go from here; it’s anyone’s guess!        

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